How much should a new customer cost?
How much should a new customer cost? How much should a new customer cost?The calculation is easy; Sales & Marketing [...]
Cold Calling – It’s not what you say!
Cold Calling – It’s not what you say! It’s not what you say! Cold calling is not easy, but it does get easier with practice, ultimately its not solely about what you say, but how you say it. No one wants to speak to someone [...]
How to avoid cold calling!
How to avoid cold calling! How to avoid cold calling. If you don’t like cold calling, you effectively have 3 options; 1. Avoid cold calling 2. Employ a company like Consulmax 3. Warm them up first 1. & 2. are easy, 3. Is probably right [...]
Why Telesales isn’t working for your business!
Why Telesales isn’t working for your business! Why Telesales isn’t working for your business! There are two answers to this question, the short one and the longer one. The Short Answer: You give up too quickly. The Longer Answer: Depending on your location, product, service, [...]
It’s not What you do, or How you do it, it’s Why!
It’s not What you do, or How you do it, it’s Why! Selling what you do is tempting, the shiny car, great customer service, competitive price! You will find those interested in the price or benefits you provide. Selling how you do it, manufacturing processes, [...]
Sales – If you are going to do one thing today, make it this!
Sales – If you are going to do one thing today, make it this! Sales is simple but not easy. Everyone knows what they need to do, but distractions, excuses, poor time management, comfort zone, lack of motivation all get in the way So if [...]
Real Life v Virtual Sales.
Real Life v Virtual Sales. At some point over the last 10 years virtual selling became as popular as real-life sales, in the first 6 months of 2020 virtual selling is the only practical option and we may never go back to seeing customers in [...]
Status Quo – The problem, not the 80’s rock band.
Status Quo – The problem, not the 80’s rock band. Status Quo – The problem, not the 80’s rock band. Some business thrive and survive, most eventually fail. All have problems but arguably none bigger than a Status Quo. Past sales successes are now the lifeblood of the [...]
What’s your USP ?
What’s your USP ? Your unique selling point is at the very heart of your business strategy, the undeniable fact that separates your business from everyone else's! Most USP’s can be categorized as follows; • Quality • Price • Service • Size • Convenience • [...]
Why is it so difficult to employ the right salesperson?
Why is it so difficult to employ the right salesperson? Why is it so difficult to employ the right salesperson. Salespeople are confident individuals, some of the highest paid in business and generally any sales vacancy will attract both the right and wrong candidates. The [...]