It’s not What you do, or How you do it, it’s Why!
It’s not What you do, or How you do it, it’s Why! Selling what you do is tempting, the shiny car, great customer service, competitive price! You will find those interested in the price or benefits you provide. Selling how you do it, manufacturing processes, [...]
Sales – If you are going to do one thing today, make it this!
Sales – If you are going to do one thing today, make it this! Sales is simple but not easy. Everyone knows what they need to do, but distractions, excuses, poor time management, comfort zone, lack of motivation all get in the way So if [...]
Real Life v Virtual Sales.
Real Life v Virtual Sales. At some point over the last 10 years virtual selling became as popular as real-life sales, in the first 6 months of 2020 virtual selling is the only practical option and we may never go back to seeing customers in [...]
Status Quo – The problem, not the 80’s rock band.
Status Quo – The problem, not the 80’s rock band. Status Quo – The problem, not the 80’s rock band. Some business thrive and survive, most eventually fail. All have problems but arguably none bigger than a Status Quo. Past sales successes are now the lifeblood of the [...]
What’s your USP ?
What’s your USP ? Your unique selling point is at the very heart of your business strategy, the undeniable fact that separates your business from everyone else's! Most USP’s can be categorized as follows; • Quality • Price • Service • Size • Convenience • [...]
Why is it so difficult to employ the right salesperson?
Why is it so difficult to employ the right salesperson? Why is it so difficult to employ the right salesperson. Salespeople are confident individuals, some of the highest paid in business and generally any sales vacancy will attract both the right and wrong candidates. The [...]
Too far away from the Sales Department
Too far away from the Sales Department Too far away from the Sales Department Over 10 years I built a business where I started off in charge of everything (but mainly sales) to being an MD of a £5m business with 50 staff. I was [...]
Not all clients are a good fit!
Not all clients are a good fit! Not all clients are a good fit!Many years ago in what seems like a different life, I won a national contract for my office products business, a major national retailer with over 200 locations nationwide. Competition was fierce, we were [...]
Sales Conversion Rates – What are yours?
Sales Conversion Rates – What are yours? Sales Conversion Rates – What are yours? If you are a sales person/sales manager/sales director/business owner and you don’t know you sales conversion rates then you sales are probably in decline and your company is no longer benefiting [...]