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Consulmax operates within the terms of the Data Protection Act.
The key requirements of the Data Protection Act are that data is used responsibly, is checked regularly and that the person listed (or someone associated with that person) has given permission to be on the list.
If a person asks to be removed from our database, their name is immediately removed and systems are in place to ensure that their name is not added at a later date.
As a user of Consulmax mailing lists, the Data Protection Act requires you to:
1. Only send mail that relates to business matters.
2. Make sure you have a return address on the envelope (so that the Royal Mail can return any letters that are incorrectly addressed).
3. You must ensure there is an option for the addressee to remove himself or herself from the list.
4. If you are using email addresses your email must contain a mechanism whereby the person can opt out of receiving any further e-marketing communications from you. All it requires is a line at the bottom of the email saying if you do not wish to hear from us again, please reply with the word unsubscribe in the subject line. This is a central part of the Electronic Communications Act.
We recommend that you do not use the data for more than six months without either checking it yourself or buying an updated version of the list from Consulmax.
If we find that data users are not complying with the Data Protection Act or are using our data unlawfully, we reserve the right to blacklist the offending organisation and report them to the Information Commissioner.
The Data Protection Act exists to protect people from the unscrupulous companies who take no care over the compilation and updating of their data. Legitimate users of well researched and maintained lists have nothing to fear from this law. |
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